Job ID 339985
Judd Street, London – on site 3 days per week
11-12 months initially
We're the nation's number one broadband network and we build the connections that matter. Our customers are the 690+ service providers who sell phone, broadband and Ethernet services to homes and businesses and our mission is to build the best digital future for the UK.
There's over 33,000 of us across the country, and we have a vision that our workforce should represent the communities that we serve. Diversity and inclusion are important to both where we are now and where we're going. We value every colleague and the contribution they make, because a diverse business is a stronger business.
We also want the best work-life balance for all our people, which is why we offer smart working. It's not a one-size-fits-all solution, so you'll be able to discuss how smart working fits with your role during the recruitment process.
About This Role
The way that we talk externally is critical to how we are perceived across our wide stakeholder group. We've worked hard over the last couple of years to simplify our language and create a Tone of Voice that shows us as approachable, personal and easy to do business with. We now need some help in bringing this to life across our channels, particularly across our digital estate.
As we continue with this journey, we're looking to re-write and re-design large sections of our public facing website, ensuring that every page and document has a clear set of messages and purpose, works hard to give audiences the message that they need and helps us in our quest to drive more traffic through Search Engine Optimisation.
You'll be working closely with the Brand & Marketing and Digital team to make impactful copy to our website, marketing campaigns.
While re-writing our website there will also be copywriting opportunities across other parts of our external communications including writing shaping emails, external presentations and speeches, scripts for video voiceovers and other things in between.
We're looking to push our exciting story forward and be able to tell the UK what they need to know, and we need a highly creative, positive and driven person to come and help us make our words have impact.
Responsibilities of the role
You'll take our tone of voice and bring different content to life across digital, print and marketing social media channels
You'll be thinking about our product and feature naming, ensuring that it's simple and clear to end users to understand and avoids the use of acronyms
You'll be making sure that you have copy that works hard from an SEO and accessibility perspective for our digital channels using data and insight to drive your decision making
You'll be collaborative with the rest of the business to understand key messages and objectives
You'll drive consistency of messaging across different channels, creating a glossary of terms and reusable phrases
Passionate about words – you'll get a buzz out of storytelling and finding words that resonate with the general public.
You'll want to understand more about topics within our industry to help you know how to write better copy
You'll be great at stakeholder management, and be able to articulate the rationale for the words that you've selected to bring their message to life
You'll use data and insight to support your choice of words
You'll be a go getter, and happy being the single voice of copywriting
We'll want to see a portfolio of your work Please submit CVs today